Harveys

Created for a South Auckland branch of Harveys Real Estate prior to the company's rebrand, this vehicle signage concept explored how strong visual design can transform an everyday vehicle into a moving brand asset.

Working with the existing red and blue brand colours, the design was developed to complement the natural shape and contours of the vehicle rather than simply placing graphics on top. By creating a bold visual cue that flowed across the car, the concept improved visibility, strengthened brand recognition, and helped the vehicle stand out on the road.

The result was a clean, professional signage solution that demonstrated the value of thoughtful design in extending a brand beyond traditional marketing channels and into the everyday environments where people interact with it.